Product Detail
Golden Standard 100% Whey
Product Positioning: 100% whey protein for athletes looking for quality and consistency, esp. those new category beginners
Nutrition Facts: 24g protein per serving , 5.5g BCAAs , 4g glutamine
How to use it: Any time during the day, use 1-2 servings best post workout to help support muscle recovery
Key selling points: Golden Standard, world’s best selling whey protein, Low levels of fat, carbohydrates and lactose, Instantized to mix with a spoon, #1 Best seller on bodybuilding.com for 12 consecutive years
Optimum Nutrition was founded in 1986 by brothers Tony and Michael Costello. The brothers built the brand on the shoulders of great products like ON Gold Standard 100% Whey. In 2008, Glanbia acquired Optimum Nutrition.
Optimum Nutrition is the leader in the industry; setting the pace and leading the way. Optimum know what body builders need. We know what performance athletes need. We understand what each individual requires to excel and gives it to them. Optimum’s industry experience and understanding give athletes the tools to be their best and reach their own TRUE STRENGTH.
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